What are your New Year intentions?
Did you know that 80% of New Year’s resolutions fail by February?
If you’re thinking about making resolutions this January, why not try something different? Psychologists suggest creating New Year intentions rather than resolutions.
Intentions give you flexibility, allowing you to adapt and focus on progress rather than perfection. Even if you stumble, you’re still moving in the right direction. So, what might your New Year intentions in Responsible Tourism look like?
Intention 1: Share Your Ideas
Pictured: Crees Manu, Responsible Tourism Award winner 2024
The world is full of inspiring work in Responsible Tourism, and we want to hear about yours! What successes have you had? How have you overcome challenges? Sharing your story can inspire others and amplify your impact.
A great way to showcase your achievements is by entering the 2025 Responsible Tourism Awards:
WTM Africa’s Responsible Tourism Awards are already open for entries – don’t miss the deadline for entries on 19 March
Stay tuned as we update details for awards in Latin America, the Indian subcontinent, and Southeast Asia.
Exciting news: We’re launching a new Europe Award for 2025! Watch this space for more information. 2025 RTAwards
All the awards are free to enter, and regional gold winners automatically qualify to be considered for a prestigious Global Responsible Tourism Award, sponsored by Sabre.
..And be inspired by others
Pictured: Finalists and winners of the 2024 Global Responsible Tourism Awards sponsored by Sabre
And read all about our 2024 global finalists and winners here 2024 Global Winners - ICRT GLOBAL . These are impressive organisations demonstrating innovative ideas for protecting and educating travellers about fragile natural landscapes and culture, and delivering replicable activities to reduce carbon and improve accessibility for travellers.
Intention 2: Keep Learning: Professional Certificates Launched
As the world evolves, so do the ideas and solutions in Responsible Tourism. Staying informed is key to staying effective. If you’re eager to learn but short on time or budget for a full master’s program, we’ve got you covered.
At ICRT global, we’re passionate about lifelong learning. That’s why we’ve launched two 10-week online courses:
Professional Certificate in Responsible Tourism – Starts at the end of January 2025.
Professional Certificate in Addressing Overtourism – Begins in February 2025.
Both courses are designed to fit into your busy schedule while providing you with practical knowledge you can apply right away. Find out more and secure your spot here Professional Courses - ICRT GLOBAL
With thanks to our founding partner easyJet holidays for supporting the creation of these courses.
Intention 3: Keep Supporting
The best winners of the Responsible Tourism Awards aren’t just those who do great work—they’re also the ones who support others by sharing their knowledge and inspiring change. You can contribute to this spirit of collaboration by:
Joining one of our ICRT networks around the world, or starting your own local ICRT network to foster learning in your community.
Find out more here: ICRTs - ICRT GLOBAL
Our intentions – the launch of ICRT global
ICRT global is a non profit and our intention for 2025 is to share knowledge, training and education in Responsible Tourism. In addition to the Responsible Tourism Awards and training programmes we’re committed to empowering academic institutions with tools and resources to expand Responsible Tourism education and learning.
Find out more about our work by watching the videos of our launch event in London ICRT global - YouTube
This New Year, set your intentions to make a difference. Whether it’s learning, sharing, or supporting, there are countless ways to contribute to Responsible Tourism. Let’s make 2025 a year of positive change—together!